With all the proprietary work Response:AI does for our clients, it is a rare and exciting event to see the results on a recent study published in a report issued by The British Academy. The global pandemic has created a critical need for governments and public health agencies to better understand the consumer attitudes and motivations […]
Client Success Series: Global Consulting Firm Gains Insights into Complex Target Groups
When clients come to Response:AI, they need more than what a traditional research automation tool, like Qualtrics or DeCipher, can provide. Our most loyal clients understand their target audience and have a clear concept of what questions they need to ask. They come to us because they don’t want to spend weeks of valuable time […]
Multilingual and Ready to Mingle
Our world is shrinking, and your research needs are growing. As we develop into an increasingly globalized society, market research requirements expand far outside your company’s native country. Response:AI has you covered. With offices in the US, Prague, and Tokyo, we can meet your survey needs day and night. And since communication is key, we […]
The Great Resignation: Response:AI Powers Insights Into America’s Workforce Upheaval
In 1926, Henry Ford popularized the 40-hour work week, but it wasn’t until 1938 that Congress passed the Fair Labor Standards Act, requiring overtime to be paid to all employees who worked more than 44 hours a week. By 1940, the 40 hour work week became the legal standard. Today, we take standardization of the […]
In None We Trust
Perhaps it comes as no shock that the majority of American citizens self-report staggeringly low levels of trust in government, the media, or pharmaceutical companies, but some might be surprised to learn that this lack of trust extends to scientists, spokespeople, and even one’s own neighbors. Beyond that, only half of those surveyed claim to […]
The Importance of Identity in Data Collection
Data tells a story. The story can help you sell to, target, and communicate with your customer base. While simplicity is key to representing your data, the reality is, people are not simple; and as our world continuously evolves to become more inclusive, it is necessary that the language we use in survey research reflects […]